Physician Spokesperson
Compensation
Pay not listed
The week · per this posting
Schedule not stated in this posting — no days, weekends, call or nights given.
Ask the employer about the pay range, call expectations, weekend coverage and time off.
Job Description
About Winona
Winona is one of the leading telemedicine companies providing HRT for women in menopause. We’ve built all of our technology in house including an EHR, patient care admin system, patient portal, website, marketing technology etc. Winona has two compounding pharmacies and a team of in house physicians providing world-class care via a fully vertically integrated business model.
About the Role
Winona is looking for a passionate, engaging, and confident physician to serve as one of the medical faces of our brand. The ideal candidate is a MD or DO who believes in evidence-based hormone replacement therapy (HRT) and is passionate about educating women on perimenopause, menopause, and treatment options.
We’re looking for someone who is comfortable on camera, relatable, and able to communicate medical information in an engaging and approachable way. An established social media presence is preferred but not required. For the right candidate, Winona is open to helping build and manage a professional social media presence, including Instagram, to support their role as a physician spokesperson.
Seniority Level: Senior Executive
Responsibilities
- Serve as a physician spokesperson and trusted medical face of Winona.
- Appear in digital advertisements, social media campaigns, and educational videos.
- Create and participate in content for Winona’s social media platforms, including Instagram, TikTok, Facebook, and YouTube.
- Participate in video shoots, interviews, and promotional activities.
- Collaborate with Winona’s marketing and creative teams to develop engaging, medically accurate content.
- Help educate audiences on perimenopause, menopause, HRT, and common misconceptions surrounding women’s hormonal health.
- Explain complex medical topics in a simple, relatable, and approachable way.
- If applicable, leverage an existing social media presence to help educate audiences and promote Winona.
- Work with Winona’s marketing team to develop and maintain a professional social media presence, if needed.
Coordinate with Winona on all brand-related content published through personal or professional social media accounts, ensuring messaging about Winona is reviewed and approved before publication.
Qualifications
Doctor of Medicine (MD) or Doctor of Osteopathic Medicine (DO) degree, preferably with a specialization in Family Medicine or Obstetrics and Gynecology (OB-GYN).
Active U.S. medical license in good standing.
- Strong understanding of menopause, perimenopause, and hormone replacement therapy.
- Supportive of evidence-based HRT and its benefits for eligible women.
- Comfortable speaking on camera and participating in video content.
- Strong communication skills and an engaging, relatable personality.
- Experience creating videos or participating in social media content is preferred.
- An established social media following is a plus, but not required.
- Willingness to collaborate with Winona’s marketing team on social media content, brand messaging, and promotional activities.
- Passionate about women’s health and educating women on their treatment options.
What’s in It for You?
- As a part-time member of our team, you’ll enjoy:
- Flexible hours
- Work wherever you choose
- Fun and casual work environment
- Employee engagement activities and virtual gatherings
- We are a diverse, global team!
Equal Employment Opportunity
Winona provides equal employment opportunities to all qualified individuals without regard to race, color, religion, sex, gender identity, sexual orientation, pregnancy, age, national origin, physical or mental disability, military or veteran status, genetic information, or any other protected classification.
Equal employment opportunity extends to all aspects of employment including, but not limited to, recruitment, hiring, training, promotion, demotion, transfer, leaves of absence, and termination.
Winona takes allegations of discrimination, harassment, and retaliation seriously and will promptly investigate such behaviors.
Qualifications
- Education
- Doctoral or professional degree (postgraduate degree)
- Experience
- 5+ years of experience
Key Skills
Family Medicine — Physician Career Context
Of the 50 active Family Medicine listings this role was benchmarked against, 14% are remote, 40% have no call, 56% require no weekends — this position is remote.
Family Medicine pay on WeekdayDoc is up 6.4% vs. the prior quarter (through Oct 2026).
| Measure | This job | Market |
|---|---|---|
| Work-life score | 6.4 / 10 · above average in family medicine | ranked against 2,605 Family Medicine listingslisting-based score, 0–10 |
| Listed pay | not listed | Family Medicine median $277k (middle half $258k–$308k)238 comparable listings, Nov 2026 |
| Work setting | remote | peers: 14% remote · 40% no call · 56% no weekends50 benchmarked listings |
| Sign-on & loan repayment | not stated | US physician listings (all specialties): 26% state a sign-on bonus (median $50k) · 11% offer loan repayment1,000 active listings, Nov 2026 |
| Family Medicine hiring demand | #10 of 28 specialties | postings stay open a median 38 daysWeekdayDoc Hiring Index, October 2026 · 857 postings, 907 closed |
| New Family Medicine listings | 2,226 in the last 30 days | 1,374 the 30 days before (+62%)U.S., first seen on WeekdayDoc, Nov 2026 |
| Family Medicine pay trend | +6.4% vs prior quarter | —through Oct 2026 |
Work-Life Balance Analysis
WeekdayDoc's proprietary algorithm rates Physician Spokesperson at Winona a 6.4 out of 10 for work-life balance — classified as good. This places the position in the Above average in Family Medicine — ranked against 2,605 active Family Medicine listings on WeekdayDoc. Contributing factors include remote work flexibility.
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